Your website is your online shopfront and often one of the first places your customers get to experience your brand hands on. Our website building process is broken down into three core stages: Planning, Design, and Development.
The Planning phase is crucial for setting the framework of your website. Here, you establish your goals, pinpoint your target audience, and conduct research to inform your design. This stage also includes creating a wireframe and drafting the content that will go on your site.
Next comes the Design phase, which focuses on the visual aspects. This involves selecting a consistent colour scheme, choosing appropriate fonts, and laying out the design. The images and graphics are also chosen during this phase to ensure they align with your brand identity and are easily navigable for your audience.
The Development phase is where your designs become functional. Together, we'llpick a web development platform (Webflow or WordPress), write the code, and ensure its security and efficiency. Before launching, it's essential to rigorously test your site across multiple browsers and devices. Once satisfied, you can launch your website and begin promoting it to your target audience, while tracking its performance for future improvements.
This first important step clearly defines your goals and objectives, identifying your target audience, and where we conduct research to gather ideas for your website. The website sitemap, wireframes and content are also created in this planning stage.
The design stage is where together we decide on the look and feel of your website. It's important to make sure that your design is consistent with your brand identity and that it is easy to navigate for your target audience.
This is where we bring the website to life. Together we will choose a web development platform best aligned with your company requirements, and we code the website with readability and organic SEO in mind. It's important to make sure that the code is secure, efficient, and hosted securely.