Revenue-driven website design and build

Steps to creating a new website and digital growth with our website design firm:

1. Sitemap & Wireframe:

We analyse your audience and competitors to create a distinctive site structure and navigation. We then draw up wireframes to agree on content and functionality.

2. Custom Design:

We focus on the look and feel of your online presence with a custom website design based on your brand identity. Not an off the shelf template, instead a stunning bespoke website design specific to your business. Our web designer process includes a fully responsive design, meaning our website design is both desktop and mobile friendly, and in most cases a unique design for both mobile and desktop platforms respectively. We only design websites that are custom – meaning the only template you will find on our websites are custom design templates crafted and tailored to our clients business by our website design company.

Our website designers incorporate the use of your visual identity elements which often includes your logo, colour palettes, typography and fonts, graphics, design systems, images, photography, illustrations, icons, video content. We can work from brand guidelines, if you don't have a style guide we can also create this for you together with new design assets including imagery.

Combining all of these elements together along with your content enables us to create a custom site design tailored to your companies service offering, in order to differentiate your online presence and business against the competition.

3. Building the code, CMS & SEO:

We start building and codifying the visuals into custom code within the chosen builder approach and integrate a content management system (CMS) that's easy to use. Our CMS enables you to manage your own content and website copy on your site so you can keep it up to date and inline with your business, products and services for your target audience. We can also support you and your website post-live as your business evolves.

Our SEO website builders optimise the code for search engines using SEO tools and expertise. Each site we build is secure and comes with an ssl certificate. Once the website is built, tested and approved via a staging/test development environment our website builders will push the site to your chosen domain to go live.

4. Generating website traffic & business leads:

Each site we build is setup for your visitors and customers to find your website via search engine optimisation (SEO) using professional SEO tools, we also set up Google Pay-Per-Click (PPC) campaigns and social media campaigns using marketing tools to drive traffic to specific landing pages on your site in order to sell services or products.

Our website builder includes advanced features and premium features for marketing such as pages requiring a contact form, ecommerce tools for credit card payments to sell products via an online store to your customers, blogging tools for creating unlimited pages of professional content, drag and drop editors if required (including Wordpress drag and drop editor) to ensure you can rest easy knowing your online presence is both eye catching and professional, aligned with your brand and visitors, and will support your business with the next stages of growth and success.

Streamlined User Experience design (UX design):

Our website design and build services incorporate leading user experience strategies coupled with a responsive design for mobile friendly devices that converts customers. When we design websites every website project is unique, meaning the approach differs for each project across desktop and mobile devices, but we apply the following processes for an optimal UX:

• Design audit (existing website)
• Competitor audit and analysis
• Sitemap planning
• Navigation prototype testing (desktop and mobile)
• Wireframes

Custom website design build vs off-the-shelf templates:

Custom website design and bespoke website development services are unique and crafted around your brand. We can build the UX from the ground up specific to your target audiences and for your customers to engage with. You have complete control over the evolution of your website. By creating a custom website, you can ensure a unique website that's tailored to your business.

Off the shelf templates can be limiting and difficult to develop beyond the original template format, so important to consider for the longer term when you will need to evolve the design, functionality and content on your website. Off the shelf templates are also vulnerable to updates, or lack of updates, which means your website is forced to follow the path of its creator.

With custom design and build, you own everything we create and have complete control and flexibility over what you need to do and how the website needs to evolve. Our website design is also responsively custom – meaning the design is unique across desktop and mobile formats, respectively. Whilst the visual style will remain consistent the user experience and functionality will be optimised for the best experience across each platform type, sometimes meaning an altogether different design.